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Avinoam Boaron
Creative by Native
MARKETING & ADVERTISING PORTFOLIO
Poalim Digitial - Google
Goal:
Launch the brand new digital branch
Solution:
A unique collaboration with Google to launch the first of its kind programmatic pre-roll, that's always up to date - just like the new branch.
Poalim Digital - Change the Way You Bank
Responsibilities:
#Creative_Strategy #Creative #Concept #Copy #Pre-roll_script #Tagline
ELEM - Open House TLV
Goal:
Raise awareness to ELEM - Youth in Distress Non-Profit Organisation
Solution:
During the Open House TLV event, we've invited guests to view an outstanding open house, a deserted home that serves as a "house" for youth in distress, and meet a few of them in person
Responsibilities:
#Creative_strategy #Creative_concept #Creative
MINI - Print Ad
Goal:
Launch the new MINI COUNTRYMAN - a fast family car
Solution:
Using the known (and annoying) kids "Are we there yet?" question with a twist
Responsibilities:
#Insight #Creative_strategy #Creative #Concept #Copy
Altnext - Marketing Movie
Goal:
Promote Altnext product and services
Solution:
Showcase to brands what's in it for them in esports advertising and what makes Altnext such a great partner
Responsibilities:
#Go_to_market_strategy #Movie_concept #Creative #Movie_scriptwriting #Copy #Visual_concept #Design_overview
BBDO - Guerrilla Campaign
Goal:
Hire an award winning creative duo (Copywriter + Art Director)
Solution:
Lure them by triggering their inner doubts and insecurities about the strength of their relationship
Responsibilities:
#Strategic_planning #Creative #Creative_strategy #Concept #Execution
MINI Rock Festival - Billboard
Goal:
Promote the festival
Solution:
A combination of 2 billboards to turn a real size 3D MINI Model into the best DJ in town
Responsibilities:
#Strategic_planning #Creative #Creative_strategy #Visual_concept #Copy
Domino's Pizza - TV advert
Goal:
Promote new "one-click" order in Domino's Pizza app
Solution:
Future Maor Cohen telling his grandson how they used to order pizzas ״back in the days״
Responsibilities:
#Concept #Creative #Copy #Scriptwriting
Osem Ketchup - Print Ad
Goal:
Brand awareness
Solution:
Using the brand's tagline "kids would eat (gobble up) anything with ketchup" tho show all those stories we tell our kids
Responsibilities:
#Insight #Creative_strategy #Creative #Concept #Copy
MINI HALLOWEEN - Print Ads
Goal:
Brand awareness
Solution:
2 consecutive print ads to promote MINI's Halloween Sale with Copy: "Hell of a Sale" and "Wild Offers"
Responsibilities:
#Creative_strategy #Creative #Concept #Copy
PHILIPS Hot Iron - Print Ad
Goal:
Brand awareness
Solution:
Riding on the child's long insight of unsuccessfully constantly trying to "iron" that super-thin "Krembo" wrap
Responsibilities:
#Insight #Creative_strategy #Creative #Concept #Copy
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